'Greatest Liverpool FC attacker of Premier League era' – Apple TV commentator Keith Costigan on Mo Salah and Liverpool, the Olivier Giroud experiment at LAFC and more
The former soccer player turned commentator joined Mic'd Up to discuss the upcoming 2025 MLS season, the success of Liverpool under Arne Slot and more
Keith Costigan is an interesting figure in the North American soccer scene. Born in Ireland, he came to the U.S. on a college scholarship and fell in love with the domestic game. He played professionally with the Portland Timbers in USL, and with the Harrisburg City Islanders, too.
In a world full of overlaps, Costigan worked under assistant coach Mark Pulisic – father of USMNT star Christian – while with the Islanders.
He held training stints with the LA Galaxy as well, but his impact on the domestic game was never on the pitch, rather, it was off it — watching it with a keen eye through a unique perspective.
Costigan is now one of the lead commentators on Apple TV covering MLS, but worked as the voice of the Seattle Sounders for seven years, where he earned two Emmys. Prior, he worked for FOX Sports as the lead play-by-play announcer on the German Bundesliga, while covering the UEFA Champions League, Liga MX, the CONCACAF Gold Cup, and the European Championships.
It was all unintentional, though, he never had plans to become a voice of the domestic game; it was a "snowball" effect that saw him roll into the position.
"One day, somebody just came up to me and asked me about one of my teammates, Brent Sancho, playing in a World Cup qualifier when I put him in contact with him, and Nick Webster was the guy. And it snowballed into him asking me if I wanted to call the game with him. And I said no, it never, it never crossed my mind. Like, stupid, like I just turned down a great offer. But then he asked again," Costigan told GOAL. "He was like, come on, you should do it. And then I was like, alright, I'll do it…You know, playing the game is great, but obviously, at that level, you're doing it for the love, not for the money. And then? I just started working in broadcasting with FOX, and kind of went from there."
With FOX, Costigan worked on different shows and broadcasts, becoming a familiar face for many fans across North American soccer. Now, though, he is known as one of the most knowledgeable voices around the continent in domestic soccer.
Costigan weighed in on the upcoming MLS season for the Sounders, LAFC, reigning champions LA Galaxy, and Liverpool FC in the latest edition of Mic’d Up, a recurring feature in which GOAL US taps into the perspective of broadcasters, analysts, and other pundits on the state of soccer in the U.S. and abroad.
Get the MLS Season Pass today!Stream games nowGetty Images SportON THE SEATTLE SOUNDERS
GOAL: The Seattle Sounders recently acquired U.S. internationals Jesus Ferreira and Paul Arriola from FC Dallas. Will they be enough to lift their attack in 2025, ahead of competing in the FIFA Club World Cup, CONCACAF Champions Cup and the domestic campaign?
COSTIGAN: Yeah, I like them. I talked to [Brian] Schmetzer a couple of weeks ago in Miami, and I was like, great moves. And Schmetzer’s always like, ‘you know, let's see….You know, we're happy with what we're doing,’ but he’s also kind of keeping his cards close to his chest…Jesus Ferreira is a known quantity in the league. He's a top striker for me. So that's a no-brainer… if you have the opportunity to add him, you do it.
And Paul Arriola is someone that I think kind of lost his way a little bit at Dallas. But he can be a direct attacking threat. Can play a couple of different roles. And I think for me, I don't think the Sounders could have done any better business that you can look at and say they are going to be better. You could maybe sign a foreign player, and in the end, he ends up being outstanding. But that doesn't always work out. So I like the moves.
I think going into Club World Cup for Ferreira in particular, he's looking at that maybe as a shop window as well because I think he still has desires to maybe go to Europe and to have a motivated player like that playing for the Sounders, it's a good situation. So I think Smith, [Seattle’s GM] Craig Waibel has done a really good job this offseason.
GOAL: The Sounders Club World Cup group has been dubbed the with the likes of Botafogo, Atletico Madrid and Juventus all competing against them. Have they bolstered their roster enough this offseason for such a competition?
COSTIGAN: It's funny, I'm working on a paper, I'm doing a sports MBA right now, and the paper is on the finances of football. And one of the things in the finances of football is the more you spend, the more likely you are to be successful. Now, obviously you look at the Manchester United’s of this world, and it doesn't always work out. You could talk about spending more, but you look at the clubs they're going to be playing against, they have much bigger budgets. They have deeper squads. The one saving grace for the Sounders is you're at home, you're on your territory. So that gives you an opportunity, but I think it's going to be really, really difficult.
I don't necessarily know if you go out and spend 25 million on one player makes you better. You want the collective to work as a group. Sometimes you do that and one player is on so much more money than everybody else, it fractures the squad, etc. So, you know, I think Seattle would be competitive, and if they get out of the group, it will be a shock. Like, I'm not saying I will be shocked, I want them to get out, but if you get out of that group, when you consider the money the other teams have spent, in world football terms, it’s a shock.
So I'm rooting for them, but you just look at the money of the other teams, the players that they find, you're like, oh, man, this is going to be tough, but it's why we watch the game. It's why we watch the game. And I'm excited to, you know, hopefully, be there for those games as well. And once that whistle blows, anything is possible, particularly when you play in front of your own fans. So it'll be fun.
GOAL: Seattle's one X-factor heading into 2025 is a healthy Pedro De La Vega, who returned from injury later in the season in 2024, but only managed to appear in 16 league matches. What are the expectations for him in particular, considering the club spent $7.5M for him, and is banking on his prospects?
COSTIGAN: That's a good question. It's just that they played a game in Marbella [Spain], a preseason friendly. They won 2-0. De la Vega scored and assisted. When I saw that… I'm like, OK, yep, at the end of last season, I saw glimpses. Oh, and there you go. There was a moment against LAFC in the playoffs where he made that run and set up a chance. And I went: I see it.
Now, we didn't see it enough last year, but he was a young player who came in injured, and when you're playing catch-up like that, it's very, very difficult to find your feet. I expect them to be better. I expect them to be more creative. I expect them to get more goals. And he needs this preseason, so when I saw that performance in Marbella, it made me really happy. but it's also a case of staying fit, being available, getting to know your teammates, and getting to know what your role is…But I don't think there's any doubt, if he stays fit, we're going to see a better Pedro de la Vega…I hope he's right up there with the very best, but, you know, at the very least, I expect him to be a double-figure assist guy this year and chip in with some goals as w ell.
AdvertisementGetty ImagesON BRANDON VAZQUEZ
GOAL: Another American on the move this offseason in addition to Ferreira was striker Brandon Vazquez, who left Liga MX side Monterrey to return to MLS, signing with Austin FC. Was this a good move for both him and , or does it seem like an odd fit from afar?
COSTIGAN: I don't know. Brandon had some goals down there, but when Monterrey signed him, German Berterame was like the centerpiece of their attack, and it was like the way they play didn't really lend itself to two strikers. So I think again, just like Jesus [Ferreira], Brandon is a known quantity in the league, like he scores goals, you know what you're going to get from him…
I think he brings quality there. I think he brings a presence he can get on the end of the crosses. But I've watched Austin over the last few years, and the No. 9 role wasn't the issue. I know Gyasi Zardes, and I'm a little bit biased, because I have a friendship with Gyasi as well, but other forwards went in and played. Nobody really scored goals in Austin because they didn't generate that many chances. They were quite defensive. Driussi’s drop-off last year was vast, and he's not going to be there this year. So it signals to me they're going to go a different way. They're going to go a different route. They have a new coach coming in Nico Estevez and he didn't have the greatest of times at his previous club FC Dallas.
It's an interesting watch, but it's one of those clubs where I think the jury's really out, like, in terms of where they're going to be at…When someone brings up Austin, they go, yeah, they're making moves. But I still have no idea what to expect. Like, if they were down near the bottom of the West again, I would not be surprised.
GOAL: Mauricio Pochettino came out and adamantly said, no matter where you play, as long as you're playing, I will look at you. Do you think a move back to MLS instead of going abroad perhaps hurts Vasquez's chances in the national team picture, or is he still right in there with this group?
COSTIGAN: I've worked as a scout for U.S. Soccer and one of the most difficult things you have to do, when you're looking at a player, is take away the context of the level that they're playing at. It's not easy to watch someone and say it will translate, but I think that the very best can pick that out. They can say, this fits what I want to do. His ability fits what I want to do and my goal for the team. So I like hearing that [from Pochettino]…
I think there are just a few soldiers left that are online that I don't even think have been to Europe in their life and they go “Europe is amazing. You gotta, go, you can’t stay in MLS” – Look at some of the setups in Europe. It isn't that great! The idea that you're going to be a big part of the team, that you're going to have the opportunity to flourish and play is big, but…
For example, I don't know if Zack Steffen became a better goalkeeper at Man City. I don't know anybody that can tell me that. I remember people telling me Zack Steffen is going to hear from Pep [Guardiola] in practice that he's going to do this and that I'm like… Pep isn’t coming over telling Zack to like, change anything in practice. But I think you know, if a player is in an environment that fosters growth, it allows him to continue to evolve as a player, you have an opportunity to be involved. So Brandon should have no qualms about that. He has to deliver. But I like what Poch said. And I think any rational-minded football person would say the same thing as well.
GettyON CADE COWELL
GOAL: Another player, like Vazquez, who had left MLS for Liga MX was winger Cade Cowell. Since he signed for Chivas, he hasn't quite found consistency for the club, but still shows glimpses of the pace, size and scoring ability we saw in San Jose. What next for him? Where does he fit in the picture in Liga MX, but also internationally with the USMNT?
COSTIGAN: Cade is an interesting one. I cover Liga MX a little bit, and the keyboard warriors came after me when he played for the U.S. in one game, and I said, I didn't know when Cade was here, what he actually did to earn a U.S. Men's National Team call up initially. I was like, we're picking a player based on potential, when it's the national team, I think you have to have a bit of a track record, because it's the culmination of everything. Since, I've seen him develop, like last time he played, last time he played for the national team, I said, this is a player that's evolving. I saw him last year with Chivas and I said he's getting better. So he's taking steps…Does that future hold in Liga MX, going to Europe, [or] coming back to MLS? He has to continue to play…He's very Pacey, but sometimes he's one direction for me like he can change direction when the defender forces in one way, but I've seen real improvements in that. So I look at Cade, and I'm like, I wasn't being critical. I was saying, you need to do more. He's starting to do more. I'm excited about where he's going to go, but that must continue – his growth. So I like where he's at now, the most important thing is just to play and continue to become a better player, which he has been doing.
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IMAGNON THE LA GALAXY
GOAL: The LA Galaxy's 2024 campaign was brilliant, but how does Greg Vanney keep this squad together ahead of a potential MLS Cup repeat?
COSTIGAN: It's tough. Like, I don't think, you know all the greats will tell you the best time to evolve is when you're when you're at your very best. If you wait, you play catch up. So I think we've seen them start to make moves…
[Then you have the front tree]in [Gabriel] Pec, wow –what a season. You have a game changer in Dejan Joveljic, you have a No. 9 who will get 15 to 20 goals and in [Joseph] Paintsil, you'll have the same, so you add up the numbers of that front three again, they'll be there or thereabouts, which is what they were this year in the West. Right? They were right up there with number one. I know they lost on the final day of the regular season. I could see LA Galaxy being a third or fourth seed going into playoffs but with Ricky Puig finally back and ready in the mix. They're a man for everyone.
By the way, Riqui Puig, for me… I know Messi is the greatest. I know I love watching him, but watching Riqui Puig is different, teams hate him and the opposition hates him. He loves contact. He loves winding people up. He's box office for me in MLS. So when he comes back in, if they're there or thereabouts, they're going to be a threat again. And by the way, it's the Galaxy – they make moves. This isn't a club that stands still so…I think it'll be a different Galaxy. But I still think they're a real contender to win it all based on that front three again.